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Content Marketing Stats for National Static Electricity Day!
By christine|Last Updated: January 9, 2015|1 min read|
It’s National Static Electricity Day!
Did you know that static electricity has its own holiday? That’s right! We were… ahem—shocked as well.
In the spirit of today’s national (albeit made-up sounding) holiday, we have complied a list of content marketing statistics that we think you’ll find… you guessed it! Shocking!
94% of B2B buyers research online before making any purchase decisions (Acquity Group, 2014) Tweet This
Content marketing generates 3 times as many leads as traditional outbound marketing, but costs 62% less. (Demand Metric)Tweet This
The average content length for a web page that ranks in the top 10 results for any keyword on Google has at least 2,000 words. The higher up you go on the search listings page, the more content each web page has. (QuickSprout)Tweet This
60% of all organic clicks go to the organic top 3 search results. (Business2Community)Tweet This
Leads from SEO have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) only have a 1.7% close rate. (Search Engine Journal) Tweet This